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Mitt Romney’s crunch time should be entertaining

2012 campaign, the candidate who wasn't there

Here is the not-so-good Byron York:

Mitt Romney and his top aides are running an essentially faith-based campaign. Whatever the polls say at the moment, whatever the pundits say, whatever some nervous Republicans say, Team Romney simply does not believe President Obama can win re-election in today’s terrible economy. The president may appear to be defying gravity now, but he can’t keep it up through Nov. 6.

That’s true, about the Mittens campaign. Whaddyaknow.

The next few days are going to try Romney’s patience and determination. The media is focusing incessantly on Obama’s relatively small move upward in the polls, with some of the coverage bordering on outright celebration. That, in turn, is spooking some already anxious Romney supporters who fear that Romney is going about it all wrong. They’ll offer lots of advice: Be tougher about this, more assertive about that, showcase this issue, downplay that one. Romney’s belief in the wisdom of his course will be put to the test.

For sure. And he will not know what to do, and it will become comical. Should be fun.

But what to do about a campaign crisis like this. What should you do? My thinking is that you should focus your message. Go with what you believe is your most effective issue and wield it like a hammer. Swing it at your opponent as hard as you can everyday.

My reading of Romney is that he’ll do the exact opposite. He will start grasping at anything to keep him afloat. He will try whatever. He’s recently been flogging the issue of keeping god on our coins. Now there’s an issue that will really help Americans over the next four years. I expect to see even more of this kind of ridiculousness.

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